The following is forwarded from the Communication Initiative.
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From: Warren Feek
To: The Communication Initiative Network
Evidence Demonstrating Impact - RCTs and Systematic Review Data - Issues - Strategies
Best wishes and much strength for your very important work.
The CI has recently been working in partnership with and with support from UNICEF New York to identify high quality, high credibility, recently peer review journal published research data (with a numeric impact point) that provides compelling evidence for the positive direct impact of social change, behaviour change and community engagement action on priority development issues. A consultation group from this network provided review and input.
Just a few examples of the data identified in substantive Randomised Control Trials or Systematic Reviews include: Reduced neonatal mortality by 41%; 11.8% increase in the number of children fully immunised; 49% reduction in maternal mortality; fathers were 1.59 times more likely to be engaged with their children; 25% reduction in sexual violence; adolescent girls 4.9 percentage points more likely to engage in income-generating activities; 28 percent decrease in teen pregnancy; 5.2% increase on student's expectations regarding their future; 12.55% increase in child cognitive development; 26% reduction on those reporting experiencing physical violence; and more.
Some examples of the social change, behaviour change and community engagement strategies that were the focus of the research that produced those results include: Women's Groups; Raising Voices; Maternal Knowledge; Social Structures; Participatory Action; Community Action; Critical Reflection and Dialogue; Father Engagement; Trusted Gossip; Community Mobilisation; Empowerment and more.
The purpose of this work is to provide yourself and others in our common field of work with simple, brief, easily accessible, highly credible impact data that can enhance your programming action, policy development and funding initiatives. UNICEF has already posted the mapping on their public website outlining their social change and behaviour change strategy and including this data as a significant resource for that work.
The impact data is presented as a series of "cards" with links to the full research. if you are interested in reviewing and possibly using this data please do take a look at these links:
1. Direct impact evidence identified by ISSUES
https://app.milanote.com/1NtLiu1hqg8I5p/evidence-by-issue-the-impact-of-...
2. Direct impact evidence identified by STRATEGIES
https://app.milanote.com/1NJjxS1N9vWy4n/evidence-by-strategy-the-direct-...
Please do access, scroll around and search - there is a lot of data there that is all summarised to its basics for ease of use with links to the publisdhed pspers.
Also please do reply to this network note with comments and questions. We do see this as an organic process. There is more to come.
Very much hope that this is helpful for advancing your work.
With many thanks
Vincent Petit (Global Lead, Social and Behavior Change UNICEF New York) and Warren Feek
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Neil Pakenham-Walsh, Global Coordinator HIFA, www.hifa.org neil@hifa.org
Working in official relations with WHO
