WHO: Hooking the next generation: how the tobacco industry captures young customers (8) Protecting children from tobacco industry interference

27 May, 2024

Dear colleagues,

Once again, we reiterate the invitation to participate this week in the Discussion Forum on the theme of this year's WHO World No Tobacco Day: Protecting children from the Tobacco Industry interference .

In this link https://youtu.be/PwIXwmEqlGY , I am sharing my message that refers to how the tobacco industry has used abusive and deceptive strategies to reach and trap children and adolescents, whom they consider the "replacements" for those smokers who have quit or die.

I hope this motivates you to send your reflections on this or other aspects linked to the WNTD theme.

Kind regards,


Dr. Eduardo Bianco

Director, Addiction Training Program for Health Professionals (ATHP)

Email: ebianco@nextgenu.org

Web: NextGenU.org

HIFA profile: Eduardo Bianco is a medical doctor and Cardiologist, Certified Tobacco Cessation Expert with a Masters in Prevention and Treatment of Addictive Disorders. Currently, he is Chair of the World Heart Federation Tobacco Expert Group. Dr. Biancos research examines tobacco control and cessation, and he is a prominent member of several organizations that address tobacco control in Latin America. Dr. Bianco has worked for 25 years in Uruguay and Latin America to promote and train in smoking cessation treatment and tobacco control policies. He is also the former Regional Coordinator for the Americas of the Framework Convention Alliance and former Technical Director of the MOH Center for International Cooperation for Tobacco. ebianco AT nextgenu.org