Toitomboor, meaning “full to the brim” in Bangla, has been the leading children and juvenile monthly magazine in Bangladesh since its first publication in January 1992. Although primarily a Bangla magazine, it has got a section in English called “CHUM” . Besides the publication of the magazine, Toitomboor has involved itself in children’s publication and products, child health, childhood blindness, child rights, child development, environment, promotion of book reading, children’s events and competitions, children with disability, children’s education and so on.